Beginning Wednesday, 24 June 2020 17:00
End Thursday, 25 June 2020 18:30
Location Online Webinar
Event fees British Chamber members: €149.00 (incl. VAT)
Non-members: €199.00 (incl. VAT)

This training is organised by the British Chamber Academy.
- Part 1: 24th June from 17.00 - 18.30 (90 minutes)
- Part 2: 25th June from 17.00 - 18.30 (90 minutes)
149 euros for members / 199 euros for non-members
They say that "everything is negotiable", so why don't we all do it all the time? Mostly that sense of intimidation we feel comes from the lack of knowledge... and there is clearly a 'best practice' way to go about it, so let's start at beginning. By analyzing people's sources of power, we understand how to create additional power of our own and strip it away from our counterpart. Persuasion was written about as long ago as 500 BC by Aristotle who spoke of 'modes of proof' in his work on rhetoric. Walking into a marketing agency today and modes of proof are still spoken about! With the tools of power and persuasion should we immediately start out negotation? NO! at least, not necessarily, because sometimes the best negotiation strategy is to not negotiate! surprised? come and learn more about it in this online training.
Who should attend?
While negotiation has obvious benefits in our professional lives, it is equally useful for our personal lives! This online training caters to everyone including business executives, entrepreneurs and students.
Program Objectives
1. What is Power and where does it come from?
2. How are we persuaded in the real world?
3. Uses of persuasion from marketing campaigns to small meetings
4. Negotiation: do we split the pie?
5. When to negotiate
6. How to negotiate
7. Opening the deal and closing the deal
Training / Workshop Leader
Prof. Dirk Daenen



Professor | UBI Middlesex University

Prof. Dirk Daenen lectures at universities around the world, including University of Luxembourg, UBI-Middlesex University, Vietnam National University & Tongji University in China. He has gives workshops at the European Parliament and Commission and assists a range of companies and people on public speaking. Dirk’s true passion is TED Talks. Dirk hosted his first TEDx event 7 years ago and is now curator and organiser for TEDxLuxembourgCity.

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British Chamber of Commerce in Belgium
ING Bank: 310-1391540-64
IBAN: BE29 3101 3915 4064